To change the world, let's change our habits.
Since our beginnings almost 20 years ago, Sen No Sen has been committed to a responsible approach.
Today, aware of the importance of accelerating changes in how we manage the brand, I have decided to also change how we produce and sell.
First, an observation:
1. Our surf suits have been a great success since their launch 10 years ago.
2. The idea of offering a high-end combination , hand -assembled with the best materials but at a reasonable price by cutting all the heavy costs associated with distribution has now proven itself.
3. Our desire to offer the most environmentally friendly combination with Limestone neoprene ten years ago, then Yulex™ natural rubber from 2016 (the first brand in Europe), which today is validated by our customers as super effective and high-performing.
Yulex™ is natural rubber made from the sap of the Hevea tree, harvested in a sustainable and renewable way.
The qualities of Yulex for surfing have been validated by the industry, which awarded it the innovation prize for the development of the wetsuits.
So I decided to take it a step further by pushing Yulex even further, which seems to me to be the future for us.
After offering it at the same price as the Limestone (despite a higher production cost), today I am offering you the opportunity to pre-order your suits.
I am offering a discount on pre-ordered items .
This system allows me to finance the production of suits as precisely as possible to avoid overproduction and waste.
Recovering the cash in advance will allow me to finance production and in return to continue to maintain affordable prices now at the same price as "standard" suits made on an assembly line in large factories or with less clean materials.
Our suits are: lightweight, comfortable, durable and at the best prices.
Pre-orders are open until November 15th .
The suits are scheduled for delivery on March 1st .
For this first order, I'm offering 4/3mm and 3/2mm sizes for men and women. And the exciting news is that Yulex now offers colors (previously only available in black).
